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Email Campaigns

The right message, on time

What you get

Everything in one place

  • Five message types, save the date, invitation, reminder, thank you and a custom one
  • Block-based email builder with text, images, buttons, dividers and spacers
  • Personalised per guest with names, dates, venue and a personal RSVP link
  • Schedule a message to send automatically on a date, or send manually
  • A day-before reminder lands in your inbox before each scheduled send
  • Target everyone, a single group, or hand-picked guests
  • Send a test to yourself, then track delivered, opened and clicked

One timeline of messages

Your wedding emails fall into a handful of moments: the save the date, the invitation, the reminder, the thank you. Build The Day gives you a named message for each, plus a custom one for anything else, and keeps them in a single list with their dates and stats side by side.

Each message owns its own email, so you design once and reuse it. Start from a sensible default for the type, or build it up yourself.

Design without the fiddly bits

The email builder works in sections, columns and blocks. Drop in text, an image, a button, a divider or a little breathing space, then arrange them into one, two or three columns. It compiles to email-safe HTML, so what you build holds together in real inboxes, not just the preview.

New buttons and headings pick up your wedding's colours and fonts by default, so a message looks like it belongs to your day from the first block.

Personal to every guest

Every send is filled in per guest. Names, your wedding date and venue, and a personal link that takes that guest straight to their RSVP, all slot in automatically. No two guests get an identical, generic email.

You write the message once with simple placeholders, and we do the merge for each recipient at send time.

Send now, or set it and forget it

Pick a date for a message and choose how it goes out. Leave it manual and you press send when you are ready, or switch it to automatic and it sends itself on the day you chose. Either way, a reminder reaches your inbox the day before, so nothing slips past you.

You decide who receives it: everyone, one guest group, or a specific handful. Late additions to the list are picked up when the message actually sends.

Know it landed

Send a test to your own inbox first to check it reads well. When the real send goes out, each message shows how many were delivered, opened and clicked through to RSVP, so you can see who might want a gentle nudge.

One campaign type with 90 emails per send is free. Unlock all five campaign types for a small one-off, and raise the per-campaign cap to 200, 400 or 900 emails — all built into the couple tiers, from The Invitation up to The Day. Need a little more on a single send? Top up 200 emails for £1.

What is inside

Five message types

Save the date, invitation, reminder, thank you and a free-form custom message, each with its own email.

Block builder

Compose emails from text, images, buttons, dividers and spacers across one, two or three columns.

Per-guest merge

Names, date, venue and a personal RSVP link fill in automatically for every recipient.

Scheduled sends

Set a date and let a message send itself, or keep it manual and press send when ready.

Day-before reminder

A reminder reaches your inbox before each scheduled message, so you are never caught out.

Delivery tracking

See delivered, opened and clicked figures on every message you send.

Email Campaigns

The right message, on time

Pricing

Free to start

The essentials are free on every plan. Add more when you need it, as a one-off, or get it in a pack below.

  • Email Campaign Types (all 5) £8
  • Email Capacity (200/campaign) £3
  • Email Capacity (400/campaign) £5
  • Email Capacity (900/campaign) £8
Included with every Planner plan, from £29/month. See all pricing

ready to try Email Campaigns?

Create your wedding website and start using Email Campaigns today.

Free to start. No credit card.

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